Mobile Marketing

Mobile marketing embraces several kinds of activities. The most visible are the ringtones, wallpapers and other material that consumers can download for their phones. These though belong more in the category of mobile entertainment and will not be considered in any great detail here.
At Cellwize we see mobile marketing covering two key
areas of activity:
1. Mobile Customer Service
2. Mobile Sales Promotion

• Mobile Customer Service

Mobile customer services embraces a whole host of
activities designed to improve or augment the customer
service provided by a brand or business to its customers,
via the mobile phone.
Typically, consumers are invited to register their mobile
phone number with the company or brand in question and
agree to receive SMS (Short Message Service) text alerts.
We believe in providing a full-service experience for your mobile marketing executions – from program conception to evaluation.

• Mobile Sales Promotion

In mobile sales promotion campaigns, mobile is most often
used as the response mechanism to an offer publicised
via other media. In a ‘text & win’ campaign for example, a
brand may run a competition to win a car on special packs
of the brand in supermarkets. The competition may also
be promoted via TV, billboard and press advertising,
perhaps via below-the-line activity too. But when it comes
to entering the competition, entry is by texting an answer
to the question to a dedicated number, known as a short
code, assigned to the competition. These short codes are
typically 5-digit numbers. The UK broadcaster ITV, for
example, uses the short code 63330 for text-in competitions
on TV pro grammes, and for viewer voting on ‘reality TV’
shows.

Try it out right now by texting the keyword (house) to 111222 this is an example of Real Estate info sent via SMS messaging.

Cellwize’s Software System Features:

• Customers subscribe to your text messaging list simply by sending a text containing your unique keyword(s) from their cell phone.
• You have the ability to import an existing list of phone numbers in to our text messaging software.
• We help you build your subscriber database with an HTML Widget for your website, MySpace page, and email blasts.
• Organize your subscribers in to unlimited lists and groups.
• By sending a text message, customers can automatically unsubscribe from your mass texting list.
• Track the time and date when customers sign up to collect demographic data and refocus your customer targeting.
• Send automatic customized text responses to customers when they join your text messaging list.
• Forward your subscriber reply messages to your phone or email address.
• Using your own cell phone or our web-based software you can instantaneously send out mass text messages, without having to download anything.
• Bulk SMS Simplicity: Launch mass text messaging campaigns with a single click.
• Hands Off Mobile Marketing: Schedule text messages to go out at specific dates and times.
• Our real-time SMS text messaging system guarantees delivery of your messages to all the major Canadian cell phone carriers including: Fido, Bell Telus, Rogers, etc..

Customized Text Messaging & Mobile Marketing Solutions For Your Business:

• Bars, Nightclubs, & Restaurants- We have made our name developing affordable, effective (SMS) text messaging promotions for bars, nightclubs, & restaurants. We also offer custom tailored text messaging solutions for the gentlemen’s club industry.
• Event Promoters- We offer promoters powerful, yet easy to use, (SMS) text messaging software for event and party promotions. We also offer custom SMS messaging solutions for trade show and exhibition producers.
• Retail- The Cellwize (SMS) text messaging software makes it easy to collect cell phone numbers and send promotional text messages to your retail customers. Use SMS Marketing to get more customers through the door.
• Magazines- Extend your relationship with your readers beyond the page with our cell phone advertising and mobile marketing programs for magazines and publishing.
• Radio- Enhance your listener relationships and generate new revenue streams with our (SMS) text messaging and mobile marketing programs for radio.
• Television- Offer your viewers interactive applications to compliment their viewing experience with our text messaging promotions for television.
• Colleges, Universities, & Schools- In the event of an emergency, we can help you secure your campus with our (SMS) text messaging notification system for colleges, universities, and schools.
• Social, Political & Non-Profit Groups- Use the power of (SMS) text messaging to rally supporters, organize meetups, and increase the bonds of community. If you work for a political organization or candidate, please visit our text messaging solutions for political campaigns section.
• Churches, Temples, & Congregations- Our (SMS) text messaging software is the perfect communications solution for faith-based institutions. We can help foster a sense of community with (SMS) text messaging for churches, temples, and other congregations.
• Concert Promoters- Whether you need to quickly alert loyal customers about last-minute tickets, or you want to build buzz for recently announced shows, Cellwize offers affordable, effective (SMS) text messaging solutions for concert promoters.
• Real Estate- Generate leads faster and more cost efficiently with (SMS) text messaging for real estate.

To help with any questions you might have check the FAQ page or email me at bizguy@bluebottle.com